Neumarkt: GenussOrt Bavaria – A festival for gourmets!
Neumarkt in the Upper Palatinate receives the “GenussOrt Bayern” award for regional specialties and gourmet culture for the first time.

Neumarkt: GenussOrt Bavaria – A festival for gourmets!
The city of Neumarkt in the Upper Palatinate has taken a significant step in promoting its culinary diversity. For the first time, Neumarkt was awarded the title “GenussOrt Bayern”, an honor bestowed by the Bavarian State Ministry for Food, Agriculture, Forestry and Tourism. This award highlights places that are characterized by their high-quality regional specialties and offer special gourmet potential.
The “GenussOrt Bayern” award is not just a title, but also a recognition of the city’s efforts to support local gastronomy and agriculture. The criteria for applying for this title are high: the places not only have to offer high-quality products, but also ensure that consumers can experience them. This means that citizens and visitors have the opportunity to discover and enjoy the regional delicacies.
A step in the right direction
In recent years, Neumarkt has worked intensively on promoting its regional products. The city has launched various initiatives to support local producers and get the population excited about the diversity of Bavarian cuisine. This award could be a further incentive to further develop and promote the region's culinary landscape.
The award will not only boost the local economy, but also raise awareness of the importance of local food. Such initiatives encourage consumers who value quality and origin to buy and consume local products. In the long term, this could lead to a stronger identification with the region and increase the attractiveness of Neumarkt as a destination for gourmets.
Overall, the “GenussOrt Bayern” award shows that Neumarkt is on the right track to present and promote its culinary treasures. The city has the potential to become a center for enjoyment and high-quality food, and this honor is a first but important step in this direction.